About

I have 15+ years of experience designing digital services. I’ve worked both in startup environments and on large-scale corporate projects, combining the best practices of both worlds to deliver results.

My focus is on creating well-crafted user experiences: building user flows, information architecture, prototypes, and interfaces within design systems — or evolving those systems further. I’m also interested in CX, apply data-driven improvements, and use AI tools to enhance analysis and optimize workflows.

My strengths lie in bridging design and product strategy, fostering cross-team collaboration, and ensuring a consistent, seamless user experience.

Experience

Design and development of an automotive infotainment system, an integrated digital content marketplace, and a companion mobile app for an electric vehicle.

• Built a dedicated in-car marketplace for add-ons and customizations;
• Established a consistent UX practice in an environment of high entropy and fragmented teams;
• Designed the interaction between the mobile app and the marketplace as part of the larger “car–cloud–mobile” ecosystem;
• Delivered investor-ready prototypes based on vague and incomplete requirements;
• Worked at the intersection of UX and product design: creating concepts, building UI, and shaping information and functional architecture;
• Helped the PO structure and prioritize the design backlog;
• Achieved 93% KPI on task delivery;
• Earned strong positive feedback from cross-functional teams, PO, analysts, and engineers;
• Recognized for improving accessibility, usability, process efficiency, and overall team empathy.

Design of new services, improvement of existing ones, and landing pages for Gosuslugi, a nationwide government service platform.

• Simplified interaction patterns to make communication between citizens and state services more user-friendly and less bureaucratic;
• Balanced backend constraints with UX needs, extending the design system with new components;
• Delivered responsive, WCAG-compliant interfaces and consistent experiences across services;
• Positive feedback from analysts and PMs, with measurable gains in conversion and error handling.

Mission-critical internal service Time/Vacation/Calendars (used daily by 58,000+ employees across 25+ countries) — time tracking and project/resource planning.

• Increased the value of collected statistics;
• Optimized routine tasks for resource managers;
• Expanded functionality with new tools;
• Simplified core features and implemented WCAG accessibility checks;
• Received positive feedback from PO and related departments; user surveys confirmed higher efficiency with the updated layouts.

Federal project for the Russian Association of Motor Insurers (RSA) — improvement and enhancement of the nationwide web service for insurance companies.

• Designed new working modules and user flows;
• Coordinated and delegated tasks for a team of two designers and oversaw results;
• Quickly onboarded without requiring a knowledge transfer phase;
• Received positive feedback from the client, analysts, and developers.

Design and development of desktop, mobile, and web products.

• Conducted user research and analysis: interviews, CJMs, personas, user stories;
• Validated hypotheses through prototyping and testing on interactive mockups;
• Introduced Figma as the primary design tool;
• Ensured effective cross-team collaboration with marketing, developers, and editors;
• Performed regular UX audits of new releases, improving usability and interface quality, confirmed by UI statistics;
• Recognized for constructive teamwork and problem-solving.

UX design in an agency environment: fast-paced work across multiple short-term projects (mobile apps, services, websites, landing pages).

• Designed user flows and information architecture under tight deadlines;
• Conducted user interviews and research, building CJMs and personas;
• Created and tested prototypes to validate hypotheses before launch;
• Ensured consistency of solutions while collaborating with graphic designers, managers, analysts, and developers;
• Sharpened the ability to quickly immerse into new domains and adapt UX approaches to diverse projects;

UI design within the large-scale enterprise project Acronis Backup & Recovery.

• Created pixel-perfect prototypes for multiple product modules and features, ensuring high implementation accuracy;
• Conducted UI reviews and improved interface consistency across the product;
• Collaborated with cross-functional teams, accelerating alignment and reducing rework;
• Strengthened skills in typography, prototyping, and teamwork, contributing to overall interface quality.

Skills

Tools

Side projects

Languages

Contacts

• Email: [show email]
• LinkedIn: linkedin.com/in/uxvladimir
• Telegram: @zloi_cactus